J.W. Knapp Company, Lansing, Michiganlife insurance cost

Looking like a yellow-and-blue ocean liner docked in the
middle of Michigan's capitol city, Knapps was housed
in one of the state's finest examples of art-deco design.

The store's striking exterior design was
often portrayed in advertising.

Knapp's interior as seen from the store's
extensive mezzanine.

In 1961, Knapps extended to Capitol Avenue by taking
over an exiting Pontiac dealership; the one-story
addition housed appliance, toy, and sporting
goods departments.

"Central Michigan's Store of Stores!"

J.W. Knapp Company
300 South Washington Avenue
Lansing, Michigan

IVanhoe 9-6551

Basement

Knapp's Luncheonette

Knapp's Downtairs Budget Store

Street Floor

Fine Jewelry • Costume Jewelry • Handbags • Small Leather Goods • Gloves • Neckwear • Hosiery • Accessories • Street Floor Lingerie • Street Floor Sportswear • Cosmetics • Toiletries • Notions • Stationery • Candle Shop • Candy • Service Desk

Store for Men Men's Furnishings • Men's Sportwear • Men's Clothing • Men's Shoes

Capitol Avenue

Cameras • Luggage • Home Appliance Center • Television and Audio Center • Housewares • Paint and Art Supplies • Santa Claus Toyland

Mezzanine

The Book Corner • Radio and Records • China • Glasware • Gifts • Sterling • Gifts • Home Accesories • Gift Wrapping Center

Second Floor - The Fashion Floor

Smart Money Shop • Daytime DressesvHalf-Size Dresses • Dresses • Coats • Sportswear • Young Modern Shop • Better Dress Shop • Better Sportswear • Formal Dress Shop • Bridal Salon • Fur Salon • Millinery Salon • Wigs • Beauty Shop • Lingerie • Foundations • Sleepwear • Robes

Young America Shop Junior Dresses • Junior SportswearvJunior Coats

Third Floor - The Family Floor

Infants' Wear • Children's Wear • Boys' Wear • Girls' Wear • Teen's Wear • Children's Shoes • Toy Center • Fashion Fabrics • Art Needlework • Sewing Machines

Fourth Floor - The Home Furnishings Floor

Draperies • Slipcovers • Lamps • Pictures and Mirrors • Linens • Domestics • Home Planning Center

Fifth Floor

Furniture • Sleep Shop • Carpeting • Rugs • Administrative Offices • Cash Office • Credit Office • Personnel Office

(208,000 s.f.)